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1967-1972 Ford F-series Pickups Factory Literature

'Ford Truck - Better Ideas' Promotion - Bulletin #2

 

Vol. No.68 TM 10LB  ~  4 pages  ~  8½" x 11"

In 1968, Ford conducted a two-phase endurance/evaluation test of their F-series pickups. Phase I consisted of a 3,500-mile trip from Florida to the Mexican Yucatan Peninsula (which is detailed in the publications at the bottom of this page). Phase Two consisted of assembling 21 Ford and Chevrolet truck owners from across the nation for the " '68 Better Ideas Pickup Owners Panel", taking them on a 130-mile cross-country run through Texas, and then evaluating the results.

This bulletin deals with Phase II...the Pickup Owners Panel.


Page 01

Page 2

Page 3

Page 4

Related Links
1968 Ford Explorer Special brochure (16 pages) - Phase I of the Endurance and evaluation test shown in the bulletin above, consisting of a 3,500-mile trip to the Yucatan Peninsula.
'68 Ford Truck - Better Ideas Bulletin #1 (4 pages) - A brochure detailing Phase I of this promotion

 

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